Category Archives: Media
Questions about the practice of ethnographic research, both as a method and as an analytic way of knowing, have been a focus of my dissertation work. The new Ethnography and Virtual Worlds: A Handbook of Method by Boellstorff, Nardi, Pearce, and Taylor has been helpful to think through my own ethnographic experiences. Although the subjects of my research do not inhabit virtual worlds as defined within this handbook, the bulk of their interaction occurs through networked digital media. The handbook defines a virtual world as requiring the following traits: place, worldness, multi-user, persistence, and user embodiment (p 7). The groups that I study construct a social world (Star and Clark) that exist offline and online across many different media platforms (for example, interaction happens in person, through text messaging, across Twitter, YouTube, Facebook, and other online media), and as such they do not inhabit a particular virtual place. I have called this type of social engagement transmediated sociality (Terrell 2011).
While Boellstorff et al encourage ethnographers of virtual worlds to follow their informants into contexts (both online such as blogs, message forums, and Facebook and offline such as meetups and conferences) that extend beyond the in-world platform around which they are centralized (for instance, Second Life or World of Warcraft) ethnography of groups that are decentralized, spread across many online/offline spaces might be different in nuanced, but meaningful ways.
Doing ethnographic research with groups that are highly transmediated has presented a number of different challenges. Participant observation, a key component of ethnographic research, can be particularly challenging in transmediated settings. In my experience, participant observation can happen in two different ways. First one can attend, participate in, and observe events that are more formal and scheduled. In my work this is something like attending a wizard rock concert or a festival, which may be digitally mediated or may be in person. The second way one needs to participate is to just hang out, to be around to interact with others or observe interactions and cultural production as they happen in mundane everyday interaction, without a scheduled event.
Learning, knowing, and deciding where to hang out seems to be the most difficult aspect of participant observation of transmediated groups because one’s informants could be, and indeed are, hanging out in several different spaces all at once. As researchers we must struggle to define our field site. This never seems to be a simple task, even when our field site is apparently tied to a specific space; we must make choices about whom and what we include within our study. This is true for sites that are both virtual and non-virtual. While I recognize the difficulty in defining one’s field site, I wonder the extent to which the transmediated nature of the groups that I study give this struggle a new dimension.
In what ways is the lack of persistent placeness needed for the construction of a virtual world a challenge to the construction of the ethnographic field site? How does one decide where to hang out when the people she is studying could be interacting in several other mediated spaces? Are the challenges faced by the ethnographer of transmediated groups different than those faced by the ethnographer of virtual worlds where place is more strongly defined and more centrally located?
These are of course broad questions, but they are issues with which I struggle. I would love to hear your thoughts and experiences.
Boellstorff, T., Nardi, B., Pearce, C., and Taylor, T.L. 2012. Ethnography and Virtual Worlds: A Handbook of Method. Princeton University Press: Princeton, New Jersey
Star, S.L. and Clarke, A. 2007. The Social Worlds Framework: A Theory/Methods Package, in Hackett, E., Amsterdamska, O., Lynch, M., and Wajcman, J. (Eds.) Handbook of Science, Technology, and Society.(113-138). MIT Press
Terrell, J. 2011. Transmediated Magic: Sociality in Wizard Rock. In Proceedings of International Conference on Information Technology: New Generations (ITNG 2011), April 2011, IEEE
The Myth: Digital Divide has a small literature. Pretty much, almost every book or paper on the topic will say this. I used to believe that not enough work has been done on Digital Divide, until I started studying for my qualifying exam. Fortunately or unfortunately I found out that the literature is actually very large. The problem is that the digital divide research is spread throughout all kinds of disciplines, such as: ICT4D, Community Informatics, HCI, Social Informatics, Sociology and Communication studies. In fact, the literature is not new, because it goes way back when academics were studying the diffusion of telephones and televisions.
The Problem: Quantitative approaches are addressed to answer the wrong questions. A lot of the research done on digital divide is done quantitatively. They rely on the data collected by International Telecommunication Union, World Bank and other agencies. And what these researches do is to identify a digital gap and try to correlate that gap with some sort of social, economic or political issue. For example, there is a cross country study done by Luis Andres, he says that, based on his quantitative analysis, in order to bridge the digital gap we need to liberalize the telecommunication market to promote internet provider competition. I agree, but Brazil has had this free market for about 15 years, and we still have a vast digital divide. So, obviously, this is not an issue for Brazil, something must be happening that is keeping the divide wide. What I’m trying to say here is that in order to fully understand and propose meaningful solutions, the digital divide research requires local and context based research. It doesn’t matter if it’s quantitative or qualitative, I don’t want to get into this argument, but we need to understand that each country has its own set of policies, people have different cultural backgrounds, so solutions need to be tailored and not based on general auto analysis.
The Challenge: “How to talk to policymakers?”. Policymakers of the digital divide tend to have a technological deterministic perspective. They focus on single factors, such as “access”, because they are convenient since they are easy to measure. These simple measures can be used to influence public opinion since lay people can relate to them. Policymakers also need to justify allocation of resources, which is easier to do when they can create benchmarks (Barzilai-Nahon, 2006). So policymakers are strung up on numbers, and how can we show them that subjective factors such as education and training can be of much better value to promote the digital inclusion than pure access? I don’t want to blame policymakers for approaching the digital divide quantitatively, but I’d like to leave this challenge for us, digital divide scholars, to realize a way to start conversations with people that can only see numbers.
Barzilai-Nahon, Karine. 2006. “Gaps and Bits: Conceptualizing Measurements for Digital Divide/s.” Information Society 22:269-278.
As many of you know, I am now directing a Social Informatics (SI) Group in a School of Informatics and Computing (SoIC) at Indiana University Bloomington. The SI group is quite unique in Informatics/Computer Science/Information Studies, it that is has chosen to oriented itself explicitly to the field of Science, Technology, and Society (STS, also referred to as Science and Technology Studies). I am also thinking about retirement in the next 3-5 years. Being in these situations has shaped the research agenda that follows.
My current research is all framed generally within Socially Robust and Enduring Computing. SREC is based on the notion that developing a notion of social robustness, comparable to the technical notion of robustness in Computer Science, is a goal worth pursuing. I have developed SREC with colleagues in Trento, Italy.
My main research time commitment at the moment is to a writing project on Value(s) with Maurizio Teli, a young researcher at the Foundation in Trento, where I spend a couple months every year. My interest in this area grew out of efforts to identify the forms whereby and the extent to which computing professionals are responsible ethically for the current economic and social crisis set off in finance. Maurizio’s and my value(s) project is a continuation of this work on the crisis and is linked to the project of David Graeber in Debt: The First 5000 Years, itself a work that builds on much of the recent anthropology of value. That is, we want to give a similar account of the ways in which value and values are and should be treated and thought about in the reproduction of current social formations. Such an account is made necessary by the ways in which contemporary reproduction is increasingly detached from the prior industrial dynamics but which has not yet established a new dynamic. In our view, establishing new social formation reproduction dynamics requires identification of new values, new institutions for pursuing those values, and new means to measure especially value relating to the success or failure of establishing these new values and institutions. A major point we wish to make regards the increasingly larger role in these new dynamics we see being played by common pool resources, the focus of Eleanor Ostrom, winner of the 2009 Nobel Prize in economics, and, until she died last Spring, a valued colleague here in Bloomington.
It is my hope that this writing will be paralleled by a research and demonstration project in Trentino on new systems, including information systems, for supporting the independent living of Seniors. This Suitcaseproject will build on my previous work in disability studies and technology, as well as more general ethnography in this region. Another aspect of the Trento ethnography is an attempt to understand what has made the region relatively hospitable to Participatory Design. PD is the focus of what I hope to and expect will be my last permanent contribution to the curriculum in the SoIC. In addition, I am working on another, related writing project, a text on Organizational Informatics, with Stefano De Paoli, another researcher. This text will incorporate much of the work behind my 2011 AAA paper in the business anthropology sessions as well as my current teaching, including my course on the Ethnography of Information.
A final areas of research, this time in collaboration with two SoIC graduate students, Nic True and Shad Gross, is on Massive Multiplayer Online Games (MMOGs). In this work, we engage the current interest in Big Data, intending to show how some of the epistemological shortcomings in its standard approaches can be address when it is triangulated with ethnography. In our case, we argue that a preliminary ethnography of gaming can provide clearer direction regarding what we should be looking for in the automated analysis of large corpora of game play data. This work is directly related to the effort in SoIC to create a professional masters degree in Big Data.
Presented in this way, it should be easy to see, as I said initially, the multiple ways in which this research agenda is a function of my current position. While I have participated in the AAA meetings and CASTAC occasionally since I went to Indiana in 2004, this occasional connection has not been enough to justify systematic orientation of my research toward anthropology. Ironically, when I studied the careers of anthropologists interested in STS in the 1980s, I found a similar phenomenon; there were few if any examples of individuals who developed these interests while sustaining strong connections with academic anthropology. I should mention that my efforts to interest Indiana University Bloomington Department of Anthropology scholars in this type of work has born little fruit.
I mention these things as a warning: Interest in the anthropology of science, technology, and computing is not automatically, or even generally, a good way to build a career in anthropology. Working in and through vehicles like CASTAC should thus be understood as essential to the work of anthropologists who wish to continue to do so.
This blog post can also be seen at: http://blog.castac.org/2012/11/on-building-social-robustness/